SXSW March 12: Awesome Encore Sessions!

Bonus Forrest Four-Cast: March 12, 2017

Hugh Forrest
4 min readMar 12, 2017

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We are excited that we have added encore presentations of some of the most popular sessions that are scheduled for Sunday, March 12. These encore presentations will allow more registrants to attend more of the SXSW content that is most compelling to them. The encore presentations for Sunday, March 12 include:

AI on the Horizon: Challenges, Directions, Futures. Artificial intelligence (AI) is at an inflection point and is poised to move into the open world and into our lives in numerous ways that will have numerous influences on people and society. In this solo presentation, Eric Horvitz of Microsoft addresses short- and longer-term challenges for artificial intelligence — and touches on reflections and studies including the AAAI Asilomar Study and the One Hundred Year Study on AI conducted at Stanford University.

— First presentation of this session: Sat, March 11 at 9:30 am
— Second / encore presentation of this session: Sun, March 12 at 5:00 pm

AI Replaces Search: Future of Customer Acquisition. This panel explores how AI technologies, and the category creation we’re in the early phases of, can become a viable user acquisition channel for publishers, content providers and others who have traditionally looked to SEO and SEM for customer acquisition.

— First presentation of this session: Sun, March 12 at 12:30 pm
— Second / encore presentation of this session: Sun, March 12 at 2:00 pm

Courageous Creativity: Dreaming and Doing. Executive creative director and co-founder of Refinery29, Piera Gelardi (pictured above) has turned her fantasy dreamworld into a reality with the media powerhouse, while holding onto the passion, purpose and optimism that inspired the launch 11 years ago. Based on her op-ed “10 Secrets For A More Creative Life,” Piera will share her experience and approach — and how to translate that into a thriving, soulful company.

— First presentation of this session: Sun, March 12 at 11:00 am
— Second / encore presentation of this session: Sun, March 12 at 2:00 pm

Design like a Scientist: A/B Testing UX at Netflix. This solo session covers key insights gleaned from years of A/B testing on tens of millions of Netflix members, showing relevant examples from the product to help you think about your own designs.

— First presentation of this session: Sun, March 12 at 11:00 am
— Second / encore presentation of this session: Sun, March 12 at 2:00 pm

From Mobile First to Offline First. Building on the principles of Mobile First, Offline First is an approach to application design in which a web, mobile, desktop, or IoT application is built for offline usage first and is then progressively enhanced to take advantage of network connectivity when available.

— First presentation of this session: Sun, March 12 at 12:30
— Second / encore presentation of this session: Sun, March 12 at 2:00 pm

Social Video and the Future of Consumption. Today’s users are reading an endless stream of text-on-screen videos and watching untethered live events unfold in front of them. This session will dive into how video adapted so quickly, how the format has changed consumption habits and if it has all been for the better. Panelists will also discuss the latest trends and where things are headed.

— First presentation of this session: Sun, March 12 at 11:00 am
— Second / encore presentation of this session: Sun, March 12 at 2:00 pm

Space 360: Experience NASA Missions in VR/AR/Video. As both content producer and content provider, see how and why NASA’s Jet Propulsion Laboratory shares its robotic missions, from the Curiosity rover on Mars to the Juno spacecraft at Jupiter, and beyond. Meet the producers behind the projects, see the tools for yourself, and get resources to create your own space VR/AR and 360 videos. We’ll travel through space without ever leaving Austin.

— First presentation of this session: Sun, March 12 at 12:30
— Second / encore presentation of this session: Sun, March 12 at 2:00 pm

They’re Going to Hate This & Think I’m Full of Shit. Jumping off from the hugely popular “Fuck No, Shit Yeah, Damn Right” sessions, this solo presentation is full of insight, inspiration, and imposter complexes — with every laugh, tear, and expletive focused on using personal doubt and internal perspective to fuel creativity and success. If you have the same shitty life coach, you should come, it’ll probably be great. Though I fucking doubt it.

— First presentation of this session: Sun, March 12 at 12:30 pm
— Second / encore presentation of this session: Sun, March 12 at 2:00 pm

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Hugh Forrest

Celebrating creativity at SXSW. Also, reading reading reading, the Boston Red Sox, good food, exercise when possible and sleep sleep sleep.