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The Scariest Session Titles for SXSW 2018!

The Forrest Four-Cast: October 31, 2017

B2B and B2C Are Dead: Now What? Chris O’Neill of Evernote talks about changing ways we work and how we build products for the workplace. He will explore a new mental model to think about workplace solutions: business to individual to teams.

Death and Legacy in the Digital Age: This solo presentation explores how digital experiences are designed with life in mind. But, how might we also start designing with the inevitability of death in mind?

The Death of Amateurism: One of the sessions in the 2018 Sports Track at SXSW, this panel focuses on the NCAA and the disruption it is facing from the new Historical Basketball League.

Death of 2nd Screen? Live Tweets in a Binge World: This panel will discuss how TV marketers should approach the shift from live viewing to time-shifted and binge viewing while meeting the needs of each group and building a vocal and dedicated fan base.

Fear is in the Hands of the Creator: Horror in VR: Expert panelists discuss innovative storytelling strategies for horror-based virtual reality and explore the ethics of developing content deemed too terrifying for consumption.

The Ghost & The Machine: Can intelligent machines help us create a new kind of art? Rama Allen, interactive artist, and Reeps One, champion beatboxer, will premiere the world’s first performance blending AI, the human instrument, and AR. This is an exploration of the future; of musical experience, art making, augmented worlds and artistic collaboration with artificial intelligence.

Lessons From the Death of the PC: Veteran SXSW speaker Chris Messina looks at the factors that led to the demise of the personal computer — and uses these historical forensics to forecast where he things technology will evolve to in the next few years.

Marketing So Good It’s Scary: Launching a successful movie marketing campaign isn’t what it used to be. Marketers have to understand big data and work with other entities on the digital and talent front to make a complete campaign that can stretch longer than just a trailer in today’s marketplace.

Mixed Reality for Superheroes, Zombies and Jedi: This panel will discuss strategy behind MR campaigns and share data & analytics showing what worked and what didn’t work. See what’s next for the future of fandom in the rapidly evolving world of mixed reality.

Scared of the Cloud? Good, You Should Be! The entire tech industry is boasting encryption and data privacy, but what does this all mean? This session will clarify and empower you to make better cloud choices, without losing valuable features.

Learn more about programming at SXSW 2018 by browsing the online schedule. Use the handy search function at the top right corner to find the sessions that scare you the most!

Hugh Forrest serves as Chief Programming Officer at SXSW, the world’s most unique gathering of creative professionals. He also tries to write at least four paragraphs per day on Medium. These posts often cover tech-related trends; other times they focus on books, pop culture, sports and other current events.

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Celebrating creativity at SXSW. Also, reading reading reading, the Boston Red Sox, good food, exercise when possible and sleep sleep sleep.

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