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What Google Didn’t Announce Oct 4

The Forrest Four-Cast: October 5, 2016

October 4 marked a very busy day in Google-land, as the company revealed a host of new products including Pixel Phones, the Daydream View VR Headset and Google Home. While these new additions to the family are exciting, what’s also noteworthy are four products / product-types that were absent from yesterday’s announcement.

  1. Mountain View is not yet ready to enter the maker space, as there is still no Google-branded 3D printer. Perhaps such a device will come in the future as home demand for 3D printers still seem a few years away (at best). Yes, a Google product on the industrial side of this market would seem to make a lot of sense because this business-focused space is a lot more mature. For now, their main strategy is investing in 3D startups, including a recent cash influx to Carbon.

Overall, it is fascinating to watch Google continue their transition from a software company to a software / hardware mix. This transition is reflective of larger industry trends, as more and more startups (and established companies) are building gadgets and devices. Yes, hardware is still freakin’ hard — but the path to success is slowly becoming less difficult.

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Celebrating creativity at SXSW. Also, reading reading reading, the Boston Red Sox, good food, exercise when possible and sleep sleep sleep.

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